Photographer: Brad Leue, AWC
"Australia now is the guardian of a unique collection of animals, mammals, birds, insects, flowers – unlike anything else in the world. And it’s all in your hands."
Sir David Attenborough (AWC Supporter)
why it matters
Australia is home to a spectacular array of wildlife found nowhere else on Earth, yet we face a quiet crisis. Our nation holds the worst mammal extinction rate in the world, having lost more than 30 native species forever.
Today, habitat loss and invasive predators push our unique ecosystems closer to the brink.
We couldn't just stand by and watch.
That’s why Vooma Socks teams up with Australian Wildlife Conservancy (AWC) to back real action on the ground.
Photographer: Brad Leue, AWC
what's at stake
Australia is a "megadiverse" nation where the wildlife cannot be found anywhere else:
are completely unique to the continent.
Photographer: Wayne Lawler, AWC
where your donations go
We believe businesses should be a force for good.
For every single pair of Vooma Socks you buy, we donate $2 directly to the AWC.
Your $2 gets deployed where it matters most: directly into the field. AWC directs funds to practical, on-the-ground conservation. This means your purchase helps maintain a massive 48,000-hectare network of feral predator-free fenced safe havens. It funds the removal of invasive predators like feral cats and foxes, boots out destructive weeds, and backs the largest non-government fire management program in the country.
No heavy admin, just real action.
our collective impact
Real Science. Proven Results.
Every pair of Vooma Socks sends $2 directly to the front lines of Australian ecology. The AWC deploys field teams across 6.8 million hectares to protect our most vulnerable wildlife.
Your purchase funds real, scientifically verified victories:
- Saving the Numbat: Intensive sanctuary protection successfully downgraded the Numbat’s global extinction risk from Endangered to Near Threatened.
- The Bilby Boom: Shielded from feral predators, the collective Bilby population on AWC lands has quadrupled.
- Rewilding Australia: AWC has established 53 secure populations of 23 threatened species back into habitats where they were locally extinct.
- Active Field Defense: A single year of field action removed 380+ feral predators, cleared 11,000 hectares of weeds, and monitored 90+ threatened species.
- Wildfire Control: Partnering with Indigenous land managers, AWC slashed destructive late dry-season wildfires by 55% across northern Australia.
You buy the socks. We pass on the donation. Together, we fight extinctions.
Photographer: Tali Moyle, AWC
AWC's work fiercely protects
leaders in conservation
AWC is the global leader shaking up conservation, restoring landscapes and bringing real hope to Australia’s wild spaces.
Halting the biodiversity crisis takes bold, fearless ambition. The good news? AWC knows exactly what it takes, and they are already out there doing it. Backed by hard science, they deliver massive, measurable impacts to protect the country's most endangered species.
Their mission: lock in effective conservation for every single Australian animal species and the wild habitats they call home.
Their vision: a world where Australia’s incredible biodiversity is fully valued, fiercely protected, and backed by a community ready to step up.